Nonprofit leaders often discuss artificial intelligence in terms of efficiency, scale and innovation. Frontline staff tend to ask different questions: Will this make services harder to access? Will it create more work? Will it misunderstand the people we serve? Who is...
Maisy Thought Leadership: Insights on AI, Knowledge Hubs & Business Intelligence
Explore practical articles on preserving institutional knowledge, organizing business information, implementing AI successfully, and building Knowledge Hubs that help your team work smarter. We share real-world strategies, lessons learned, and best practices for turning your company’s knowledge into a lasting competitive advantage.
What the TechSoup AI Study Reveals About Nonprofits—and What It Misses
Nonprofits are no longer asking whether artificial intelligence will affect their work. They are already using it. TechSoup and Tapp Network surveyed 1,321 nonprofit professionals for The State of AI in Nonprofits 2025. The report examined how organizations use AI,...
Is Your Board Ready for the Risks of Nonprofit AI?
Artificial intelligence is already entering nonprofit operations through fundraising, communications, research, administration and employee experimentation. The board may never approve a formal AI project, yet staff can still paste donor information into public tools,...
Nonprofit Marketing Teams Are Using AI Backward
Most nonprofit marketing teams begin using artificial intelligence for the obvious reason: they need more content and have too little time. AI can draft social posts, email appeals, donor updates, campaign ideas and website copy in minutes. That makes it attractive to...
Could Nonprofit AI Make Inequality Worse?
Artificial intelligence can help nonprofits serve more people with limited resources. It can also quietly make existing inequality worse. The risk is not limited to obviously harmful algorithms. Inequality can grow when organizations assume every client has internet...
Nonprofits Are Using AI Faster Than They Can Control It
Artificial intelligence has entered the nonprofit sector, but adoption is uneven, informal and often poorly governed. Many organizations are already using AI to draft fundraising emails, summarize meetings, create social media posts and research grant opportunities....
How Google AI Overviews Could Reduce Nonprofit Website Traffic
Google is changing from a search engine that lists answers into a system that often provides the answer directly. When someone searches for information about food insecurity, domestic violence services, volunteer opportunities or charitable giving, Google may display...
Is Your Nonprofit Actually Ready for AI?
Many nonprofits are already using artificial intelligence. That does not mean they are ready to implement it safely across the organization. An employee using AI to draft an email requires little preparation. Connecting an AI assistant to policies, client information,...
What Nonprofit Marketers Actually Need From AI
Nonprofit marketers do not need another tool that produces more generic content. They need systems that reduce repetitive work, preserve organizational knowledge and help small teams communicate accurately across websites, email, social media, fundraising campaigns...
Will Donors Trust a Charity That Uses AI Behind the Scenes?
Donors already expect nonprofits to use technology. The problem is not whether artificial intelligence is involved. The problem is whether the organization uses it in ways that feel transparent, responsible and aligned with its mission. Trust can erode quickly when AI...
How to Optimize a Nonprofit Website for ChatGPT and AI Answers
People increasingly use ChatGPT and other AI assistants to find charities, research social issues, locate services and compare organizations. A potential donor might ask, “Which nonprofits provide housing assistance in Houston?” A parent might search for...
Most Nonprofit AI Projects Fail Before the Technology Is Even Chosen
Nonprofits do not usually fail at artificial intelligence because the software is too complicated. They fail because they move from curiosity to implementation without defining the problem, organizing the information or assigning responsibility. A successful AI...
Can AI Content Outperform Human Nonprofit Social Posts?
AI-assisted social media posts can outperform content written entirely by humans. That does not mean nonprofits should automate their social feeds. It means AI can improve performance when it helps staff create clearer, more consistent and better-structured content....
The Superintelligence Debate Sounds Distant—Until You Run a Nonprofit
Superintelligence sounds like a problem for governments, technology companies and science-fiction writers. Why should a nonprofit leader care about hypothetical AI systems that may exceed human capabilities? Because the debate is not only about future machines. It is...
The Hidden Environmental Cost of Nonprofit AI
Artificial intelligence can reduce administrative work, improve research and help nonprofit employees find information faster. But every AI request depends on physical infrastructure consuming electricity, water and computing equipment. For a single nonprofit, that...
AI Rules Are Being Written Right Now—Nonprofits Cannot Stay Outside the Room
Artificial intelligence is rapidly influencing employment, education, healthcare, public benefits, fundraising and access to information. Yet many of the people most affected by these systems have little influence over how they are designed or governed. Technology...
That AI Citation Looks Real. Your Nonprofit Could Still Be Publishing Fiction
AI-generated citations often look convincing. They may include an author, publication title, date and plausible web address. That does not mean the source exists, supports the claim or says what the AI reports. For nonprofits, an invented citation is more than an...
Your AI Vendor Says Your Data Is Safe. Ask These Questions Before Believing Them
AI vendors make security sound simple. They promise encryption, privacy, enterprise controls and responsible data handling. Those claims are not enough. Before a nonprofit uploads donor records, employee documents, client information or internal policies, leadership...
How Domestic-Violence Nonprofits Manage Sensitive Operational Knowledge
Domestic-violence nonprofits manage operational knowledge that must be accessible to authorized staff without exposing survivors, shelter locations, security procedures, or confidential case details. Employees need clear guidance for intake, referrals, emergency...
AI-Generated Images and Nonprofit Ethics: Where Should Organizations Draw the Line?
AI image generators can produce campaign graphics, social media images and website illustrations within seconds. For nonprofits operating with small communications teams and limited design budgets, that capability is attractive. However, using AI-generated images is...
The AI Conversations Nonprofit Leaders Are Avoiding
Artificial intelligence is already entering nonprofit workplaces through writing tools, meeting assistants, donor platforms, search engines and Microsoft 365 applications. Yet many nonprofit leadership teams are still discussing AI as though it were simply another...
How Nonprofits Can Become Visible in AI Search
People are no longer finding nonprofits only through traditional Google results. They are asking ChatGPT, Microsoft Copilot, Gemini, Perplexity and other AI tools questions such as: Which nonprofits serve homeless families in my area? What organizations support...
How to Measure Traffic From ChatGPT and AI Search
Nonprofits are beginning to receive website visitors from ChatGPT, Microsoft Copilot, Perplexity, Gemini and other AI-powered search tools. The numbers may still be small, but the trend matters. People increasingly ask AI assistants to recommend organizations, explain...
What AI Content Saturation Means for Nonprofit Publishing
Artificial intelligence has made it possible to produce articles, emails, social posts and campaign copy in seconds. That has created an obvious temptation for nonprofits: publish more content with fewer staff hours. But when every organization can generate unlimited...
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Free Guide: The Knowledge Capture Playbook
A practical system for extracting critical knowledge from employees, documents, workflows and real operational cases. This white paper includes prioritization scoring, interview scripts, workshop agendas, capture templates, evidence standards, validation controls, performance metrics and a 30/60/90-day rollout plan.
The Intelligence Compound: A New Operating Model for AI in Small Business
The Intelligence Compound presents a practical framework for implementing AI in small business. Rather than treating AI as a collection of isolated productivity tools, the paper explains how businesses can use it to preserve knowledge, support decisions, reduce owner dependency, identify operational problems, and improve processes over time. It includes original use cases, governance principles, real-world examples, and a 90-day implementation roadmap.
Thought Leadership
- Frontline Nonprofits Are More Cautious About AI Than Leaders Think
- What the TechSoup AI Study Reveals About Nonprofits—and What It Misses
- Is Your Board Ready for the Risks of Nonprofit AI?
- Nonprofit Marketing Teams Are Using AI Backward
- Could Nonprofit AI Make Inequality Worse?
- Nonprofits Are Using AI Faster Than They Can Control It
- How Google AI Overviews Could Reduce Nonprofit Website Traffic
- Is Your Nonprofit Actually Ready for AI?
- What Nonprofit Marketers Actually Need From AI
- Will Donors Trust a Charity That Uses AI Behind the Scenes?
- How to Optimize a Nonprofit Website for ChatGPT and AI Answers
- Most Nonprofit AI Projects Fail Before the Technology Is Even Chosen
- Can AI Content Outperform Human Nonprofit Social Posts?
- The Superintelligence Debate Sounds Distant—Until You Run a Nonprofit
- The Hidden Environmental Cost of Nonprofit AI
- AI Rules Are Being Written Right Now—Nonprofits Cannot Stay Outside the Room
- That AI Citation Looks Real. Your Nonprofit Could Still Be Publishing Fiction
- Your AI Vendor Says Your Data Is Safe. Ask These Questions Before Believing Them
- How Domestic-Violence Nonprofits Manage Sensitive Operational Knowledge
- AI-Generated Images and Nonprofit Ethics: Where Should Organizations Draw the Line?