A customer calls Monday and asks whether a repair is covered under warranty. One employee says yes. The customer calls again Tuesday and reaches someone else, who says the warranty expired. A manager later reviews the account and discovers that both answers missed an...
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The Sale Is Not Finished Until the Rest of the Company Knows What Was Promised
Small businesses often lose important information when work moves from sales to operations and then to customer support. The salesperson understands what the customer requested. Operations knows what can realistically be delivered. Customer support becomes involved...


