The EU’s first broadly visible AI transparency rules turn disclosure from a legal-policy question into a day-to-day responsibility for marketing, customer service and content operations. Beginning Sunday, August 2, companies serving people in the European Union will...
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The EU AI Act Is No Longer a Future Problem
On August 2, Europe’s landmark AI law moves from policy debate into daily business operations. The first deadline is narrower than many headlines suggest—but it reaches far beyond technology companies.

